The speed with which your website loads is essential. As technology improves, people tend to become less patient. Today, we expect to find information as quick as possible. We need to access sites that are loading quickly irrespective of the devices we are using to access these sites.
Your website speed has a direct impact on the bounce rates and SEO rankings it gets. 40 percent of those who access your site will leave it if it takes more than 3 seconds to load.
With these issues in mind, there are various ways you can use to optimize your website to achieve the best possible performance. Let’s look at these ways;
Decrease HTTP Requests
Optimize Video and Images
Some of the most significant issues affecting your site’s load speed is the type of images and videos it uses. These multimedia elements take a substantial portion of the overall size of a page. To have that specific page load faster, you have to reduce the file size of these media assets. Size your images appropriately according to the page size. When possible, always stick to compressed JPG images. Lastly, compress all photos and videos.
Enable Browser Caching
Enable Gzip Compression
Gzip compression works by reducing the size of files in a website. It is one of the most effective methods that helps in minimizing HTTP requests and reduce the required response time by a significant percentage. If you have enabled Gzip compression, your website files get compressed on a Zip file. This compression helps in reducing their size hence boosting the speed of your website. With the use of plugins, you can now easily install Gzip compression in your site.
Towards improving your sites speed, you also need to remove unnecessary plugins. Every plugin you install on your website requires additional resources to run. If these resources increase, then your site’s speed is lowered.